Blog
How Food Brands Win With Retailers: Positioning and Communications That Land
A great product doesn’t guarantee shelf space. Drawing on years on the retailer side, Stacy Bates, MS, RDN, explains how food brands can sharpen their health story, check their claims and make it easy for buyers to say yes.
How Grocery Retailers Can Build and Monetize Food as Medicine Programs
In the produce aisle, health becomes real. Stacy Bates, MS, RDN, former San Antonio Spurs player Bruce Bowen and Stacy’s son, Luke, used MyPlate to help shoppers connect the food in their carts to their health and well-being. That kind of everyday moment is where Food as Medicine starts, and here’s how grocery retailers can build programs around it that last.