SPAN Health Strategies

Nutrition strategy for food brands, food retail, health platforms, and healthcare.

A consulting practice combining clinical credibility, retail channel knowledge, and brand communications experience — connecting nutrition science to commercial outcomes.

Book an alignment call See what we do

Clinical credibility

A registered dietitian at the table — claims, labeling, and messaging that hold up to scrutiny from regulators, retailers, and the health professionals who recommend you.

Retail insider knowledge

Built inside a top-5 U.S. grocer. Category dynamics, buyer priorities, planogram reality, and how a Health & Wellness set actually gets won.

Brand communications

Positioning, storytelling, and health-professional influence programs that move product — measured on reach, recommendation frequency, and conversion.

Services

Nine ways to move a nutrition story from the lab to the shelf to the register. Most engagements draw on two or three — because the retailer conversation, the claim on the pack, and the dietitian who recommends it are the same problem.

How we work together

Every engagement starts with an alignment call to scope the problem before anything is priced.

Who you’re working with

Stacy Bates, MS, RDN, LD

Founder & Principal

20+ years across food, retail, and clinical nutrition — a practitioner who has built nutrition programs from zero inside a major grocer, advised health-tech platforms at the executive level, and speaks nationally at the intersection of nutrition, retail strategy, and consumer behavior.

Start here

Tell us what you’re trying to move

Retail expansion, a claims problem, a launch, a speaking slot, or a fractional seat on your leadership team — the first conversation is a scoping call, not a pitch.

Email Stacy directly

stacy@spanhealthstrategies.com

SPAN Health Strategies is the consulting practice of Stacy Bates, MS, RDN, LD. It is a separate business from SPAN Athletics LLC (youth athlete coaching) and the SPAN Athletics Foundation, our nonprofit arm.